|
|
|
| |
An overview of the car segment of the Indian automobile industry in the recent times indicates a series of exciting and interesting changes that have heavily influenced the global automobile sector. From being a country that used to import cars, India has emerged as one with a host of world class competitive car manufacturers, high end technological prowess, car exporter and automotive component outsourcing hub to the global automobile majors. A huge market for quality and stylish cars, new makes and models is clearly visible in |
India. Amidst frequent new model launches and established market one is compelled to have a positive overview of the Indian cars . Ambassadors and Premier Padminis have had a long run on the Indian roads, stretching a period of almost three decades.
Controlled government policies and lack of entrepreneurship too, contributed towards the stagnation that was witnessed by the Indian car makers. However, the arrival of Maruti, in association with the Japanese car maker Suzuki in the early 1980s acted as a catalyst to the growth of the Indian car story. Maruti 800 was followed by a series of Maruti models like Omni, Alto, Esteem, Baleno, Swift and forced the existing car makers like Hindustan Motors (HM), Premier Automobiles (PAL) and others to get into the innovation mode. Car overview instills the intense market observer to look into the various success stoeies of propelling Indian Auto Industry.
Tata Motors took the initiative and came up with the likes of Tata Sierra, Tata Estate, Tata Sumo etc. While the arrival of Indica ensured that the "small family car" story is far from being complete and innovations are the key to sustain the business and momentum. Indigo and Indigo Marina from Tata Motors brought the company at the top end of Indian car makers with Mahindra & Mahindra too, taking a plunge in different segments of the car with models ranging from Bolero, Scorpio and Logan. Car reveiws from the trusted and authentic agencies help in the dissemination of the required information about a partucular car. Latest car overview are also there to show the actual picture of a car.
Sensing the expansion and increasing business opportunities in the Indian car market, foreign auto majors like Ford, Toyota, Renault, Suzuki, Hyndai, Skoda and others have been raising their presence, directly or otherwise. While Ford, Hyundai, Toyota have set up manufacturing plants in different parts of India to sources their need for cars to the Indian and overseas market, including the Europe and North America, the Indian car makers too have enhancing their focus to exports in a big way with Maruti, Tata Motors and M&M leading the pack.
With car markets growing significantly, production costs declining, tastes and preferences of the consumers undergoing a change and innovation and competition becoming the norm, the Indian car makers are in the midst of positive upheavals that are indicative of growth and success of the car industry.
|
|
|
|
|
|
